How it works

Six steps from script to signed clients.

You show up for a few hours a month. We handle the research, scripting, shoot, edit, weekly posting, ads, and lead funnel — and send pre-qualified buyers and sellers straight to your CRM.

Your part

A few hours a month

  • Show up to the shoot
  • Read the scripts (or freestyle with our guidance)
  • Call the leads that come in
Our part

Everything else

  • Market research and scripting
  • Videographer, gear, and editing
  • Weekly posting, ads, funnels, and CRM setup
01
Step one

Script

Before a camera ever turns on, we write every script for you — built to make you the local celebrity agent people already feel like they know. That means the content your city actually watches: the top 5 restaurants and coffee shops, the hidden gems, local legends and famous faces from your area, neighborhood history, and what’s really happening in your market — mixed with the buyer and seller education that builds trust.

Local listsTop 5 restaurants, coffee shops, wineries, and weekend spots.
Local celebrityFamous faces, athletes, and stories from your city.
Market & educationMarket moves, pricing, and seller and buyer tips.
🍽️ Local lists🏛️ History & culture⭐ Local celebrities📊 Market & data🔑 Buyer & seller education🎙️ Your story
Done by DDM
02
Step two

Shoot

This is the only part that needs you, and it takes a few hours a month. We send a professional videographer with a teleprompter to your office or a listing you choose. We bring the lighting, audio, and cameras. You show up, speak, and get back to closing.

White-gloveNo gear to buy, no studio to travel to.
TeleprompterRead the scripts word for word, or freestyle with our guidance.
Ads + organicYour ad videos and your weekly content, captured in the same shoot.
You + our videographer
03
Step three

Edit

Our editing team turns the raw footage into finished videos: cut tight, captioned, and branded so you look like the local market authority, not a TikTok dancer. Content is edited to look high-end, knowledgeable, and trustworthy — the kind of presence high-net-worth clients expect.

Pro editingPacing, captions, b-roll, and on-screen text.
Scroll-stopping hooksThe first second is built to stop the thumb.
Ready to postOrganic content and ad creatives from the same shoot.
Done by DDM
04
Step four

Post organic content

This is where the brand gets built. Your organic content is planned three months out and posted consistently, every week — local lists, local celebrity and culture videos, market updates, buyer and seller education, and your own story. Week after week, your city starts recognizing you as the agent, and everyone who later sees your ads already knows your face.

90-day content calendarPlanned around your market and your goals.
Posted consistentlyFresh content on your feed every week.
Brand authorityThe local celebrity agent people already trust.
Done by DDM
05
Step five

Launch ads

We put your videos in front of the people most likely to move. We target the cities and neighborhoods you serve by mile radius, then make the video do the rest: every ad opens by calling out your town by name (“Brooklyn homeowners…”), and we film multiple hooks so each area hears its own name. Paired with intent-based targeting, that puts you in front of homeowners and buyers before they ever call an agent.

Hooks that name your townThe right person hears their area in the first sentence.
Buyer & seller adsSeparate campaigns for each side of the deal.
Filmed once, runs for 90 daysWe manage copy, budget, testing, and optimization.
Done by DDM
06
Step six

Leads in your CRM

No generic fill-out forms. Ad traffic goes to an instant form that pre-qualifies every lead before they reach you — relationship to the property, timeline, and address for sellers; price range and timeline for buyers. Leads land straight in your CRM with a text-back, so you spend your time talking to serious prospects instead of window shoppers.

Pre-qualifiedTimeline, property, and goals asked up front.
Straight to your CRMSet up and connected for you.
Instant follow-upEvery lead gets a text right away and a “Call now” button.
Instant form preview
What’s your home worth? Let’s find out! 👇
  • Helping local homeowners understand their true market value
  • Local expertise in your neighborhoods, schools, and lifestyle
  • The right pricing strategy to maximize your profit
What is your relationship to the address?
Homeowner
Family member
Friend
Potential buyer
If the value is favorable, how soon are you looking to sell your home?
0–3 months
3–6 months
6–12 months
12+ months
What is the full address of the property?
123 Main St…
Contact information
Full name
Email
Phone number
✅
Thanks for filling out the form!

I’ll give you a call shortly to go over your home’s value and next steps.

Continue

The actual seller form flow we build for clients.

You take it from here

Ready to be the local celebrity agent?

Book a discovery call and we’ll map out exactly what your content, ads, and lead flow should look like for the next ninety days.